Paris Fashion Week - SS25
Louteh's first runway show took place on September 25th 2024 in the Parisian Normandy hotel. It embodied our vision of turning an insult into a symbol of pride, featuring bold designs that merged fashion with powerful political statements. In collaboration with SEP, keffiyehs were featured in the closing of the show, paying tribute to Palestine and Lebanon with the slogans "We Are Louteh", "Free Palestine" and "All Eyes On Lebanon."
Cannes Film Festival
During the 77th edition of the Cannes Film Festival, we had the pleasure to dress many interesting people, like Luxian Ren, a supermodel with over 20 million followers on Chinese social media. See more on Instagram: @WeAreLouteh.
Presentation event
To everyone who joined us for the unveiling of our latest pieces, thank you from the bottom of our hearts! Your presence made the night truly special.
At Louteh, we're all about breaking stereotypes and embracing diversity. Special thanks to our amazing team and our partners at Parole Paris for making it happen.
Showroom in Cannes
We had been welcomed by the Royal Gentlemen at their prestigious showroom in the Gray D'Albion Hotel in Cannes, during the Cannes Film Festival.
The Website Launch
louteh.com is officially launched!
Pop Up Store
First pop-up store in Paris.
Louteh X Federec
We had the pleasure of participating in an event organized by FEDEREC, the federation of recycling companies, in partnership with Bottega concept store, to celebrate World Recycling Day. We were invited to showcase three looks for the fashion show, and we were delighted to share our message of fighting waste.
Louteh at Galeries Lafayette
No one would have thought that the term 'Louteh' (a Middle Eastern homophobic insult) would become a clothing brand protesting against discrimination and prejudice, let alone be present in one of the largest department store chains in Paris!